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Putting forth the Vision and Strategy for Cardano in Berlin

The strategic planning for Cardano's future, developed through targeted workshops and internal alignment efforts, culminated in the presentation of the draft strategy at the Berlin Summit . This moment marked a crucial step toward validating the new framework with the broader community and puts the vision and strategy well on its way to being submitted on-chain.

The process began with initial strategic discussions that focused on establishing a robust economic goal for the network, centered on achieving $200 million USD in annual Layer 1 (L1) revenue. This figure represented the necessary financial foundation for the network's long-term self-sufficiency. Leading up to the Berlin Summit, there was a concerted effort among ecosystem entities, which included a collaborative discussion with the Cardano Foundation (CF), resulting in a major refactoring and polishing of the strategy framework. This ensured the draft was comprehensive and ready for community scrutiny .

The refined strategy was presented at a one-hour-long Day-0 workshop during the Cardano Summit in Berlin in November . While the strategy is not yet codified and remains a draft, the final Cardano 2030 Strategic Plan presented at the summit adjusted the primary economic objective to sustaining 400 million ADA in annual L1 revenue. The presentation received very positive feedback from a diverse crowd. A soft poll conducted afterwards showed strong community validation, with about two-thirds (2/3) of the crowd indicating they would "get behind that vision and strategy if it was put on-chain in its current state".

The strategic architecture presented in Berlin is built upon a Foundation and four Pillars:

  • The Foundation is Infrastructure & Research Excellence . Its focus is on enhancing L1 scalability, achieving Post-Quantum readiness, and implementing client diversity for resilience and security .
  • Pillar 1: Adoption & Utility. This pillar aims to drive non-speculative on-chain demand across high-value verticals (DeFi, RWA, Supply Chain, and Payments), emphasizing enterprise-grade security and "Invisible technology" for simplified user experience .
  • Pillar 2: Governance. This focuses on strengthening the DRep model through role-based incentives, implementing Turnout-Aware Voting to resist plutocratic capture, and using Treasury Seasons to combat voter fatigue.
  • Pillar 3: Community & Ecosystem Growth. This seeks to cultivate a long-term talent pipeline via Youth Engagement and targeted Localized adoption in key emerging markets such as LATAM, Africa, and East Asia .
  • Pillar 4: Ecosystem Sustainability & Resilience . This involves evolving the passive treasury into an actively managed, multi-asset portfolio with a >10% ROI target, and diversifying SPO roles to secure the network long-term.

The successful reception of this framework in Berlin validates the strategic alignment achieved across ecosystem entities and the community, positioning the draft plan for the next steps toward formal ratification.